Fiona runs Wordscape, which leads on Kindred’s communications. Fiona is responsible for Kindred’s creative direction and works closely with Kindred’s engagement lead, Andrew, to communicate that to members, stakeholders and a community of STOs in Liverpool City Region and beyond.
On a practical level, this covers a range of communications, from the website and its copy to branding, social media, newsletters, STO storytelling and film. She also works alongside the delivery team to reflect Kindred’s learning to stakeholders, through evaluation, member communications and emerging narratives and works directly with STOs as part of a peer-to-peer collaborating community, helping them define their messaging to communicate what they do, articulate their value, and take their stories to wider regional and national audiences.
Wordscape’s expertise lie at the intersection of good business, sustainability, innovation and communication. It helps brings stories about innovation and the new economy to its work with clients – and takes its clients’ success stories out into the world, too, building community and identity.